The apparel industry is worth $1.3 trillion and employs over 300 million people across the value chain. Over the past 15 years, production has doubled, due to the growth of the middle class around the world. This latest rise is mainly due to the phenomenon of “fast fashion”, which is based on the creation of short trends and cheap clothes.
ALGIERI PARIS denounces the current system of production, distribution and use of clothing which operates in an almost entirely linear fashion. Large amounts of non-renewable resources are extracted to produce clothing that is often only used for a short time, after which the materials are largely lost to landfills or incinerators. It is estimated that more than half of the fast fashion produced is eliminated in less than a year. This linear system leaves untapped economic opportunities, puts pressure on resources, pollutes and degrades the natural environment and its ecosystems, and creates significant negative social impacts at local, regional and global scales.
ALGIERI PARIS is aware that the stakes are high and that the only way to contribute is to act now. A manifesto was then created, including the important points on which ALGIERI PARIS is committed to fairer and more responsible fashion.
DIVERSITY AND INCLUSIVENESS
1.1 The idea of inclusion must be defended against those who tend to use this term superficially, erroneously and instrumentally, associating it almost exclusively with certain individuals (people with impairments and disabilities, migrants, women, minorities, etc.) and contexts (work, healthcare, education).
1.2 Work with associates for their potential, regardless of race, ethnicity, gender, gender identity, sexual orientation, disability, height, age, or religion; commit to working with a diverse team.
1.3 Commit to treating its associates and customers with dignity and respect; respect their cultures and differences
1.4 Make a fashion that is no longer standardized on a body elite, be able to offer a range of clothing that restores equality by offering greater access to different morphologies, but also where all bodies have access to representation.
1.5 Defend young creation, emerging artists and commit to leaving room to listen to their ideas.
1.6 Pay close attention to the stories and narratives of others, being aware that listening to them with empathy can generate new and co-constructed stories and narratives in favor of increasingly inclusive life contexts.
1.7 Pay each associate honestly and fairly, consistent with their responsibilities rather than a third party factor.
1.8 Propose and collaborate on multidisciplinary and interdisciplinary research projects; support the experimentation of innovative practices likely to increase well-being and inclusion.
RESPONSIBLE MATERIALS MORE TRANSPARENT
2.1 Pay great attention to the origin of our products, their development, the means used for their transformation, their distribution and the conditions under which each of these steps were carried out; ALGIERI PARIS places social, labor and environmental law at the heart of its identity.
2.2 Demand and share more traceability.
2.3 Reuse the waste produced (fabric scraps, waste), pay attention to the treatment of these and reduce our consumption.
2.4 Fight against waste and highlight the recycling of our products, but also of our packaging by offering recycled, recyclable and compostable materials.
2.5 Working on upcycling, putting an end to disposable clothes and giving clothes a second life.
2.6 Give maximum priority to organic farming, without GMOs, without chemical products (pesticides or petroleum derivatives) by using natural resources in a reasoned way.
2.7 Minimize the use of animal materials such as leather, suede, fur, feathers, silk or wool; commit to finding responsible alternatives or reasonable breeding conditions.
2.8 Make it a point of honor to create quality clothing, where every detail and finish is thought out to last.
3.1 Work responsibly and ensure decent pay and working conditions for workers; ensure the continuity of know-how and tradition.
3.2 Ensure that workers are not subjected to any force or abuse. But also that no punishment, threat of violence and/or any form of physical, mental, sexual or verbal abuse be done to them.
3.3 Ensure that the working age is respected according to the different laws of the countries.
3.4 Promote the local economy by working mainly with European countries or France, to help promote local jobs and reduce the carbon footprint.
Written by Raphaël ALGIERI
Creative Director of ALGIERI PARIS
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